The Author

Danielle Ecuyer

With over four decades of successful domestic and international experience in share investing in both a professional and personal capacity, Danielle drew on her wealth of expertise and wisdom to write Shareplicity A simple approach to share investing. Released during the global pandemic, Shareplicity quickly hit the bestsellers lists and stayed there for most of the year. Shareplicity 2 is a response to calls for more information on gaining wider exposure to stocks on the US markets. Danielle’s experiences of the investment world as an adviser and client allow her to bring a fresh and independent perspective to share investing. Shareplicity 2 aims to educate and inform both new and existing investors, challenge traditional views using extensive research from global expert commentators, and provide up-to-date data and information about what is happening in stock markets and 21st-century investment themes. It’s one thing to have a couple of good years of investing under your belt, yet another to survive and succeed over the long term. This was Danielle’s goal and one she has achieved. And you can too.

About the books


It explains some of the complexities of share investing in a simple fashion. One of the major problems for non-professional investors is coming to grips with the jargon and how to understand and interpret what share market commentators are saying. Shareplicity will guide you through the basic necessities for investing with understandable examples and explain how to make more informed investment decisions.

“Shareplicity is the perfect Just in Time book!” Read more
Dr Roger Collins, Professor Emeritus at the University of NSW


“If you like making money in stocks, Shareplicity 2 will serve you well.” Read more
Ross Gerber, President and CEO, Gerber Kawasaki, Inc.

Why be the part of the

Shareplicity journey?

Well, that’s pretty easy to answer. I am an investment survivor and unlike many on the block I have personally or through the travails of my mother seen how uplifting and how confronting share investing can be, domestically and globally.

I can provide independent opinion and my goal is to offer updates that will add value to your investing experience and ultimately improve your ability to make money and understand market share dynamics.



The world is changing yet again and three fund managers built a case around active investing as the logical strategy for investment outperformance. -Three global investment managers presented the argument for active stock picking and the ability to outperform passive index investing over the long term -Heightened challenges...